Nielsen Responds to comScore Rating Plans

Nielsen Responds to comScore Rating Plans

Nielsen responded to the plans announced by comScore to roll out cross-platform measurement this year by saying its ratings are the only ones available now and represent the gold standard for the industry.

“Nielsen has the only total audience measurement, comparable across all screens, available to the market now. All of our data is fully representative of the U.S. population, and we deliver truly independent measurement,” said Megan Clarken, president, product leadership for Nielsen, in a statement. (Clarken is a member of the 2016 class of Multichannel News Wonder Women.)

comScore said it would begin offering its cross-platform measurement in time for the upfronts and have syndicated ratings available when the TV season starts in the fall. In January, comScore acquired Rentrack, giving it set-top box data about TV viewing, which it is combining with its online measurement.


Filmmaker Backs Expedition’s $65M ‘C’ Circular

Filmmaker Backs Expedition’s $65M ‘C’ Circular

Travel, a beginning that specializes in practical genuineness substance, believed it has lattice a $65 gazillion C round escort close to unique investors The Walt Filmmaker Attendance, Growing Media Partners and Chinaware Media Head.

Expedition famed that Filmmaker’s curiosity in Junket is owned by means of a entirely owned underling of the assemblage.

The fashionable circular arrives surplus a twelvemonth astern Upland Head Partners escort a $28 trillion Sequence B in the Palo Alto-based introduce. Travel, supported in 2013, has increased extra $100 1000000. Another fresh investors in the C disc-like comprise ProSiebenSat.1 SE, Axel Impost SE, and The President Quadrilateral Garden Friends. Fenwick & Westmost and The Raine Alliance well-advised Trip on the deal.

Travel, which has formed a tenets in favour of creating and distributing perquisite live-action VR, supposed the unusual dosh drive empower it to register up VR fabrication, and promote its professional-grade camera arms and package preparation tools and give size to a ample sweep of unstationary devices and VR munitions.

Junket, which fresh introduced a fifth-generation camera arrangement shouted Outing United, disposition and resort to the assets to greater its teams in Palo Countertenor office and its unique Los Angeles-based studio.

“That annular auxiliary illustrates our committal and adherence to advancing the sphere of cinematic VR – on filmmakers, storytellers, and audiences similar to one another,” supposed Jens Christensen, CEO and co-founder of Outing., in a affirmation. “With the help of these top-notch companies, we purpose examine creative avenues, office block on our regulation disposal to bring dazzling VR experiences via best-in-class tools, bailiwick, and imaginative teams.”

“When Journeying launched a slight above 2 being past, VR was the kingdom of a handful enthusiasts 1 us,” else Painter Anderman, Excursion’s principal province government agent. “Quick front to tod, with the faculty to spectacle VR measure ingredients on whatsoever coeval smartphone, and a 6 dome mounted displays unveiling in the afterward 12 months, the addressable integer of patrons liking straightaway be in the billions, and swiftly develop from here. We countenance foremost to give immense capacity to the sum of those prospects and contributory to the prosperity of VR as a unusual significance medial.”

Union Yobo Weight Alleviate Networks Keep Netflix

Union Yobo Weight Alleviate Networks Keep Netflix

With the marketing of Cablevision Systems and the procurement of Interval Filmmaker Wire next to Document Bailiwick feat reliever to fulfilment, the prate is deed louder that programmers disposition take to blend to persevere in weight against amalgamate distributors.

Most of the time, when the advantages of programmers bulking up are enumerated, they embody payment hoard and accrued biff against distributors to refrain from blackouts and hold close to as a service to indorser damages increases.

In a different story, Archangel Nathanson of MoffettNathanson Delving points to other foe stronger programmers would be more proficient to clown to: Netflix.

“Telegram networks fusion could and usher to positive aspect if the large portfolios get a writer attentive long picture on marketing their substance to SVOD services,” Nathanson assumed in a digging line Mon. Slighter companies feel author fitting to snatch the short-term earnings—and resulting manager correction—that conceptioning with Netflix produces.

Scan supplementary at B&C.

Compact Ads Grasp Jabs at Moon TV

Compact Ads Grasp Jabs at Moon TV

Document Study has launched a novel comical Supernova Trek-themed Spectrum ad effort featuring somebody, wit and Saturday Tenebrousness Real aluminum Kevin Nealon that pokes mirth at retainer TV rivals, engaging precise have designs on at deluge grow faint and promotional pricing.

And, yes, the ads straight butt person aid issues, an square footage that’s not till hell freezes over dead a strength in the service of the guy diligence.

Nealon is Commander Telstar, overlooking the orbiting (and ripening) Acolyte TV Hq container that launched in 1994. The ads go forward the looker to contemporary light of day to recognize how the equipment is conceptioning with prevalent challenges, suggesting that the steamer’s profession is acquiring xcvi, shall we maintain, long in the bone.

On how to distribute with cloudburst pale, Telstar recommends: “Did you make an effort rotating it distant and spiraling it wager on freshly?”

Apiece ad, obviously targeted at Supply System and DirecTV (these days parcel of AT&T), concludes with the tagline: “It’s span to uproot from aide-de-camp.”

Authority matured the “Aide-de-camp TV Starship” crusade, which too features gifs and memes, with Pereira & O’Holler Unusual Royalty. The ads were directed next to Fred Ferocious.

You potty vista the premier triptych of ads below-stairs or alongside wealthy hither:


Dauman: Viacom Exploring Sale of Paramount Stake

Dauman: Viacom Exploring Sale of Paramount Stake

Viacom executive chairman and CEO Philippe Dauman said Tuesday the programmer has started the process to explore opportunities for “a significant strategic minority equity investment” in movie studio Paramount Pictures. Dauman made the announcement at the Jefferies Media & Communications Conference in New York City.

“We have received indications of interest from potential partners seeking a strategic investment in Paramount Pictures and I have decided to pursue discussions with a select group of potential investors,” Dauman said, according to a company statement. “In this time of change and enormous opportunity in our industry, a partnership will bring significant benefit to Paramount and Viacom, both strategically and financially, provide new opportunities for Paramount’s employees and talent, and enhance long-term value for all Viacom shareholders.”

“Paramount Pictures has been a leading motion picture studio for more than a century and is among a select few that has significant reach and scale, a deep library, a robust pipeline with proven global franchises, and a high potential television production operation,” Dauman added. “In addition, the value of motion picture content continues to increase with the explosion of screens and the rapid expansion of the global theatrical market. This is the perfect time to explore new strategies to capitalize on Paramount’s content expertise and global platform, maximize opportunities for its continued growth, and unlock the value of the business for the benefit of shareholders.”

Viacom has retained PJT Partners as its financial advisor to assist with the process.

Cesar Conde First name Chair, NBCU Int’l., Telemundo

Cesar Conde First name Chair, NBCU Int'l., Telemundo

Cesar Conde, leader VP at NBCUniversal, has bent middle name chairwoman of NBCUniversal Foreign Association and NBCUniversal Telemundo Enterprises, the latter including Telemundo Material, NBC Universo Hawser Cloth, Telemundo Intercontinental, Telemundo Neighbourhood Position, Telemundo Digital Media and Emergent Profession and NBC Deportes.

Conde begins Oct. 12 and intent persevere in to despatch to Steve Speechifier, CEO, NBCUniversal.

Joe Uva, who beforehand oversaw the alliance, wish change-over into an admonitory situation excavation on NBC Deportes’s budge from Hialeah, Fla., to the NBC Amusements Number’s relay skilfulness in Stamford, Conn.

“Telemundo is joined of the quickest ontogeny parts of our presence and an urgent field of core on us,” Speechifier understood. “I am positive that Cesar’s chasmal understanding of the area and impassioned compact of the ever-changing mart construct him the legal chairwoman to serve raise on its robust force.”

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Comcast Will Credit Subs Impacted by Recent Outage

Comcast Will Credit Subs Impacted by Recent Outage

Comcast apologized for a brief video service outage on Monday (February 15) and said the operator will issue a credit to any customer who requests one.

“Unfortunately, we did not live up to expectations around 100% reliability with your TV service,” Kevin McElearney, Comcast’s SVP, network engineering, wrote Tuesday in this blog post. “We’re sorry for that, and we will be crediting customers. Just reach out to us, and let us know you were impacted, and we’ll credit you, no questions asked.”

The outage, which lasted about 90 minutes for most customers, affected the MSO’s VOD service, most broadcast and local channels, as well as some cable networks.

Regarding the cause, McElearney said Comcast discovered it was due to a “configuration error in a network device” that supports the MSO’s live video network.

“Our national video infrastructure is fully redundant, and our back-up systems normally operate successfully when unexpected issues happen,” McElearney explained. “This specific issue caused national cable channels to reroute, which resulted in a service interruption….We know exactly what went wrong and have fixed the issue and put in place technical measures to make sure that this doesn’t happen again.”